Market Development Dynamics

Our Expertise

Over 20 years of strategic business development and sales leadership with enterprise and early stage organizations. From San Francisco to Hong Kong, London, Paris and Beijing we have developed successful business strategies to drive revenue growth and develop high performance sales teams. Through mergers, aquisitions, start-ups and Fortune 500 enterprises, success is ensured by collaborative assessment, creative solutions and disciplined implementation.

One key principle of Business Development success is founded upon effective customer engagement. Our sales training foundation is based on a consultative approach that welcomes "objections" and focuses on gaining committment. 

 

We collaborate with your leadership to identify the key success hurdles and then customize training to your specific challenges. A typical training program includes:

>Situation analysis

>Foundation building on consultative selling success

>Extensive role play with business specific sales challenges

>A proven Call To ActionTM process for ongoing learning reinforcement

 

C2C is a cost effective means to promote your service directly to Chinese consumers. Our experienced team is based in California and China. We have extensive experience managing Chinese sales teams, content creation and implementation of social media plans.

 

We will develop and implement a bespoke strategy to improve your brand awareness and sales. Our strategy leverages the incredible reach and impact of social media aligned with direct relationships to key distribution partners. 

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                            Meet our C2C Team

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Mark Allen: Former Managing Director for Orbitz Worldwide overseeing APAC strategy and hotel supply.

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Matt Sheehan:

Former Huffington Post Beijing correspondent, Advisor to Tencent and currently Principal at Chinafornia Consulting.

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Tian Yu:

Former manager at Park Hyatt Beijing, Marketing Director for One Red Dot Wine Boutique Beijing and CMO Flying Tiger Fitness.